It’s disconcerting at first to write for an unknown, unseen audience but I found that after I had been writing my thoughts for a few weeks, people *did* start to follow me and respond to what I was saying.

I think you can use a blog / microblog to talk about whatever interests you. The chances are you will attract readers who are interested in similar topics. And by doing so, you will give your readers (and potential clients) a rounded view of who you are and what makes you tick.

Good luck with your new site and blogging career!